What are the Main Characteristics of Google’s Technological Infrastructure?


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How does Google foster a technocratic culture?



1)Which are the main reasons why Google is considered to be a rich example of how a company may use technology to build sustainable and dynamic competitive advantages?


2)The authors argue that Google practices ‘strategic patience’. How does this concept describe Google’s strategy?


3)What are the main characteristics of Google’s technological infrastructure?


4)Explain Google’s innovation ecosystem.


5)Explain how Google has built innovation into organisational design.


6)How does Google foster a technocratic culture?


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