Task 1 Assess the significance of middle level of managers in achieving organisational success, for a company of your own choice.
Task 2 Compare and contrast matrix and functional organisational structures.
Task 3 Evaluate the need of SWOT analysis in strategic management process.
Task 4 Explain the term organisational culture and suggest how a company can create an innovative culture?
Please ensure that the following conditions are met • Cover page and table of contents are required • Introduction and conclusion should be very brief • Overlapping and mixing up answers of different tasks should be avoided; clear tasks/question numbers or headings must be provided • Reference list/bibliography and table of contents should not be included in the word count • Word count for each task should be proportionate to the marks allocated to each task
Learning outcomes to be examined in this assessment
Upon successful completion of this module, students should be able to: (a) (b) (c) (d) The coursework will assess learning outcomes (a) (b) and (c). Percentage of marks awarded for module: This assignment is worth 50% of the total marks for the module