Some of the aspects that you might want to consider are:
What is the demographic profile of your target market?
What are the needs and wants ( psychographic profile) of your target market?
What are other favorite activities of your target market?
What are some significant trends with your target market? (Is the market growing or declining in numbers? Is their income increasing or decreasing)
How far is your target market willing to travel to purchase your proposed product or service?
Finally, Grading will be as follows:
Identification of Issue/ Question being researched 5 Points
Presentation of Research Data, including applicability to the issue identified in the first
part as well as the reliability of the sources used.